Ad within an ad within an ad

Ryan Reynolds stars in an Aviation Gin ad, inside a Netflix ad, inside an ad for Samsung QLED TVs. It was listed in Inc.’s 6 best stunts of 2019 and has earned over half a billion organic media impressions.

SAMSUNG x NETFLIX x AVIATION GIN

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  • D&AD Graphite Pencil

  • One Show Gold, Silver, Bronze x 2

  • Cannes Shortlist x 3